How a Local, Small Business Increased Website Inquiries by 206%


Clean Castle Service is a local Colorado Springs small business that provides residential, new-construction and house cleaning.  The company was started in 2007 with the zest and drive of the owner, Lee Faith.  Hanging fliers on homes, knocking on business doors, and attending networking and Chamber of Commerce events, Lee was able to get clients for her company.  But, she was working very hard.  She was constantly on the go and if she stopped networking she felt a slow down in customers… the dreaded feast or famine of a non-system based marketing method.

In 2010 Lee hired a company to build a website.  Not knowing anything about websites she bought her website based solely on the low price.  What she got was a generic five-page website with a paragraph of information on each page.  While she could now say she had a website it was not working for her and as she told us, “I’m not getting any business from my website.”  

In 2012, Lee came to Guardian Solutions (owner of looking to grow the business but not knowing exactly what she needed to do.  Guardian Solutions researched her competition and researched keywords and monthly traffic for her industry. 

Our solution was to design a website built around search engine optimized content and to implement search engine optimization techniques to drive her website to page one of Google for specific keywords.  While search engine optimization does not always yield fast results her site now ranks on page one of Google for multiple industry specific keywords.

Comparing to the same six-month period prior to performing Search Engine Optimization, Clean Castle Service realized a 216% increase in organic traffic to the website (that is traffic that comes directly from prospects searching for house or construction cleaning) and a 206% increase in inquiries through the request-a-quote form on the site.

The Results

            Increase in Inquiries

            Increase in Traffic


keyword cloud

How We Did It:

Keyword & Industry Research

New Website with Search Engine Optimized Content

Implementation of Search Engine Optimization Strategies


Picture of small business owwner with blond hair wearing white sweater with cow printI highly recommend Guardian Solutions for all your website design needs. They have a passion for small businesses and desire to see them succeed. They listened to what my needs were for Clean Castle Service and developed the best website we have ever had.  Since Guardian Solutions worked with me on my website, not only do I get a lot of inquiries from my website, I get a lot of phone calls from people who say they found my company on Google.

Lee Faith, Owner, Clean Castle Service



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